The rise in Twitter users has been nothing short of remarkable. It has captured world-wide media attention and consequently sparked an explosion of users — from approximately 2 million monthly visits a year ago to 27 million today. In our exploration of social media, we have draw several parallels to our pop culture trends. We’ve [...]
Archive for the ‘Social Networks’ Category
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Trust Agents: The Essential Startup Social Media Guide
November 5th, 2009 
rangarajan This month, the Sparxoo team read Chris Brogan and Julien Smith’s Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust. As top social media specialists themselves, Brogan and Smith have a lot of knowledge to share, and did not hold anything back. We want to share some key points and takeaways, [...]
Twitter And 15 Ways To Use It
September 30th, 2009 rangarajan 15 Ways You Can Use Twitter: A Guide for Beginners, Marketers and Business Owners Twitter is a micro blogging platform which allows you to publish short messages of less than 140 characters through different mediums like IM, cellphones and the web. It has a social element as well, as it allows users to befriend and [...]
The Value of Reciprocity in Social Influence
September 29th, 2009 rangarajan In the digital age, reciprocity has never been more essential and evident than in the development of communities. Whether it’s digging a friend’s story, introducing a colleague on LinkedIn or adding a link to a fellow blogger on your blogroll, reciprocity is an integral part of online community development. In our Digital Influence in News [...]
